Building a strategic GTM play book for India and beyond.
Global companies do not struggle in India because the opportunity is unclear. They struggle because routes to market, buyers, partners, pricing, and execution rules are different from the home market.
RevTract works with CXOs, founders, and revenue leaders to design that motion — then stay close enough to the ground that the plan becomes pipeline, partnerships, and operating rhythm.
The firm is based in Kolkata and works across India with global clients in cyber security, AI, enterprise technology, and adjacent high-growth sectors.
Prioritise sectors, buyers, and routes to market. Build a phased India plan that accounts for regulation, partners, and commercial reality.
Design the sales motion, channel coverage, and measurement cadence so growth is inspectable — not left to hope.
Open the right rooms, structure partnerships, and stay close to deals until the India motion starts compounding.
Where the product wins, who actually buys, what local constraints change the plan.
Accounts, partners, pricing logic, and ownership — written so a team can run it.
Advisory that remains close to meetings, partners, and the weekly inspection cadence.
A private 30-minute strategy call with the RevTract team — sector, route to market, and next commercial step.